Waitrose is helping its customers to shake up their breakfast with the launch of FUEL10K across its stores.
The active lifestyle brand is reinventing breakfast for busy people who are big on energy, short on time. Its innovative Quark Pouches and Protiflakes are a deliciously rich source of protein and fibre and have launched in last week.

FUEL10K founder Barney Mauleverer said: “We’re on a mission to make breakfast more exciting. Our FUEL10K products deliver a hit of fast, easy and healthy protein that is low in fat and keeps you fuller for longer.

“Like most people, we’re so time-starved that we haven’t got time to sit down to eat breakfast. That’s why we created a delicious breakfast range that does you good, keeps you going and doesn’t waste any of those precious morning minutes.”

FUEL10K QUARK WITH FRUIT

Quark is the next big thing at breakfast. Sounds all sciencey, huh? These innovative squeezy pouches of fruity deliciousness deliver a smooth yoghurt style breakfast.

FUEL10K Quark is naturally flavoured, high in protein and low in fat. Choose from Raspberry & Blueberry, Mango & Passionfruit, Strawberry & Banana and Vanilla Bean & Honey. Each 150g pouch costs £1.49.
They come in a cheeky re-sealable pack making them easy for you to fuel up whether you’re on your way to work, heading for a gym workout – or simply to grab as an easy-on-the-go snack.

PROTIFLAKES

The ultimate multi-grain flake cereal with a touch of FUEL10K magic, the flakes are packed with vitamins, high in protein, iron and fibre. A great start to the day. RRP £2.69.

Keep an eye out for these so you can start your day right!